How to find a wonderful idea | OK Go

Where does OK Go come up with ideas like dancing on treadmills, flying in zero gravity or constructing a warehouse-sized Rube Goldberg machine for their music videos? In between live performances of “This Too Shall Pass” and “The One Moment,” lead singer and guitarist Damian Kulash takes us inside the band’s creative process, showing us how to look for wonder and surprise.

from TEDTalks (hd) http://ift.tt/2rY9Vte

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