Apple may (or may not) have scaled-back its ambition to build its own connected vehicles, but at CES 2018 we still saw lots of news around its CarPlay system. Here’s a brief run-down on what happened:
What they’re saying
CES 2018 saw lots of conversation on the topic of connected cars, but the big truth remains that as the industry digs deeper into the attempt to create automated and semi-automated transport, it’s becoming clearer that the challenge isn’t only technical – regulatory, privacy, safety and a host of other puzzles also need to be resolved.
Late one Friday when no one was looking, Apple quietly updated the business support section of its website, Apple at Work. The move wasn’t widely advertised, but it reflects the growing importance it places in the enterprise markets.
The times they have a-changed
It wasn’t too long ago when saying the idea of Apple products having any place in enterprise IT would open you up to acres of ridicule.
That’s not the case today, as Apple becomes an essential item in every enterprise tool kit. IBM calls Apple “pervasive in the enterprise”, while Jamf CEO Dean Hager notes that his own internal company research that suggests 75 percent of enterprise users would choose a Mac for their next computer if they were given the choice.
A few years ago, chatbots were supposed to take over as a leading way to interact with the internet. They would live on our phones and in our messaging apps. Whenever we needed anything, all we had to do was type out a question.
Things are turning out … differently.
Chatbots, bots, virtual assistants and agents are all about the conversational UI — about interacting with a computer through natural-language words and sentences.
The conventional wisdom used to be that the chatbot revolution would be driven by pre-emption, interjection and agency, as exemplified by Facebook M and Google Now.
Instead, the killer features are hands-free voice interaction and ubiquity — the main strengths of the Amazon Alexa platform.
The PowerDrive 2 Elite from Anker is super compact, and can simultaneously charge 2 devices with the fastest possible charge of up to 2.4 amps per port. A soft blue LED light makes it easier to navigate in the dark. 10 safety mechanisms are built in to protect your devices from surge and temperature fluctuations, and an 18-month warranty is included for additional peace of mind.
Sonos has designed the Play:1 wireless speaker to look and sound great in any space, whether it’s a kitchen counter or the bookshelf in your bedroom. It contains two Class D amplifiers, one 3.5″ mid–woofer for mid–range frequencies and deep bass, and one tweeter for crisp and accurate high–frequency response. Pair multiple speakers together in the same room for a more immersive experience, or add speakers in different rooms. When connected to an Amazon Alexa-enabled device, you can control the Sonos experience hands-free using Alexa voice commands.
Like all the big tech firms, Apple is spending billions to produce original video content as it builds its place in the future of media, but it faces lots of challenges in its attempt.
The revolution will be televised
Big players, including Google, Apple and Facebook want a slice of the $170 billion/year U.S. TV market.
They are willing to invest deeply to grab their piece of the pie. That’s the thinking of Needham & Co analyst, Laura Martin in an extensive client research note provided to me, ‘The Future of Media – an Epic Battle’.